John and Maury founded Leaft Foods to do things differently. Their shared ambition is to create value for eaters and farmers and align this with positive environmental outcomes. They came across the idea for leaf protein at a hackathon. Experiments in their home kitchen and hours trawling through the literature on leaf protein and Rubisco validated the concept. Since launching in August 2019, Leaft Foods has tenaciously followed its purpose of creating food systems that provide for humanity in partnership with the environment.